- US smartphone shipments declined in Q3 2023 when compared to Q3 2022.
- The biggest losers in shipments were TCL, Google, and Samsung, followed by a modest loss for Apple.
- Only Motorola and HMD Global managed to ship more phones despite a decrease in consumer demand.
The US smartphone market is dominated by Apple and Samsung, with a sprinkle of Google, OnePlus, Motorola, and TCL to add some flavor and variety. While the market does not have the most choices, there are still plenty of options for consumers if they want to buy a flagship Android phone or a mid-ranger. But it seems consumers aren’t interested in changing phones that often, as shipments in the US smartphone market declined 19% in Q3 2023.
Counterpoint Research‘s latest US smartphone shipment market report mentions that Samsung, Google, and TCL saw steep declines of 26%, 37%, and 51%, respectively, for Q3 2023 compared to Q3 2022. Even Apple was not spared, with an 11% decline, attributed mainly to a delayed launch of the iPhone 15 series, pushing some shipments into the next quarter.
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